Restoring, Growing & Enabling 15 million trees across the globe in various ecosystems.

Pledge by Woodchuck USA

This pledge will take place from 2020 to 2030

Pledge overview

WOODCHUCK USA was founded on the simple mission; To put nature back into people's lives. We design and manufacture custom wood gifts such as Journals, corporate gifts, and accessories, as well as custom wood packaging. Through our "Buy One. Plant One." Program, we've planted 3 Million trees across the globe and have the goal to plant 15 million by 2030.

We've planted on 6 different continents with specific sites including California, Minnesota, Canada, Indonesia, New Zealand, Madagascar, Peru, France, and Argentina.

Those 3 million trees across the globe cover approximately 6,000 acres, which is enough to fill every major professional and collegiate sports field in the world 3 times over!

Actions in this pledge

Restoring and growing trees and forest landscapes - 15 million trees

• Assisted natural regeneration
• Reforestation
• Mangrove restoration
• Watershed protection and erosion control
• Urban tree planting

Activities are developed and implemented in collaboration with our partners with regular updates on progress.

Enabling activities for trees and forest landscapes

• Nursery and seedling development
• Sustainable forest management
• Market development for sustainable forest products
• Education and capacity building
• Community mobilisation
• Youth engagement

Activities are developed and implemented in collaboration with our partners with regular updates on progress.

Our ecologically and socially responsible approach

From the founding of our company in 2012, the core mission has been to "put nature back into people's lives". Just a few short years after starting the "Buy One. Plant One." program, our company strives for ecological excellence from the materials we source, to the way we manufacture, to the way we run our facility.

After years of experience, and millions of trees planted we’ve learned a lot about planting partners, government infringement, and local engagement. With this knowledge we’ve implemented a 3 Pillar checklist to ensure that our future planting sites are successful.

1. Local community support

Local community engagement is vital to our large scale planting, and then supporting the planting site growth. Local communities provide fire support teams, and maintain forestry practices that keep these planting sites healthy. Without community support it is common to see a forest burned by fire, or harvested to sell at local markets. The dedication from local support teams is what makes lasting impact.

2. Local and national government support

It's important to us that our planting sites continue to grow and develop ecosystems long after we plant them. A major threat to the longevity of a forest is a government that is actively harvesting forests to create industry, or subsidized housing land. We find regions where both local, and national governments are supportive of our planting efforts which enables us to create thriving ecosystems.

3. Business / funding support

In most cases, reforestation will not start without outside funding. Our outside funding provides a jump start for tree planting to begin and temporarily sustained. However, the end goal in all of these locations is to create a self generating ecosystem that is not reliant primarily on outside funding. While the forests get replenished, operations such as farming, fishing, and trade making are able to happen once again with the local villages taking point on the efforts.

Our results tracking

Through verifying our tree planting initiatives.

Ecological metrics

Clean water, soil, air, biodiversity, and regeneration of forests which lead to protecting unique species and biomes

Social metrics

Carbon footprint, economic benefits, job creation, improved livelihood of indigenous tribes, and protection of our combined future

Our partners

American Forests (USA sites), Department of Natural Resources (USA sites) , Eden Reforestation Projects (Madagascar, Indonesia, Nepal), One Tree Planted (Canada), National Forest Foundation (USA sites), Reforest Action, internal WOODCHUCK employees, and several others.

Our locations

We are working at locations across Argentina, China, France, Indonesia, Madagascar, Nepal, New Zealand, Peru, Spain, and United States of America (USA).